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Capabilities

Grassroots and Grasstops       Campaigns

Capitol Direct Messaging’s network of grasstops allies includes public policy leaders in and out of government, business leaders at the local and national level, and other individuals with distinct influence who are ready to support you. Depending on your issue and the geographic scope, we will enlist the support of influential leaders who not only agree with your position, but who want to help you achieve your goals.

 

Media Outreach

CDM maintains excellent relationships with media outlets large and small throughout the country. These relationships include mainstream media and online blogging/social networking media outlets. This means significantly more and better press coverage in the form of television segments, newspaper stories, editorials, and online commentary. We understand how important it is to localize your story and we’ll work to ensure it is relevant to your target market.

 

Online Advocacy

CDM leverages the thriving influence of social media and influencers to convey our clients’ messaging. By utilizing innovative technology, research, next generation tools and networks, CDM conveys your views through dynamic interactive campaigns, blogs, social networking sites, list development, and targeted emails to ensure an effective web-based strategy.

 

Message Development & Writing Expertise

We believe the best message is one that has been tested. We engage polling and research firms to test messaging; ensuring the tone and the direction resonates with the targeted audience. Our team of writers centralizes all campaign messaging - incorporating it into talking points, leave behind documents and in the earned media materials which are prepared to persuade, mobilize, and activate others on your behalf.

 

Crisis Management 
Web Development

Our extensive network of operatives are able to provide assessments at the federal, state, and local levels to ensure we position you in front of the right opinion leaders and officials who will impact your organization’s long-term success.

 

Every campaign requires a carefully crafted message that will resonate with the general public and with key elected officials. In order to win you have to know your audience and what moves them. Message development is a critical component of our advocacy efforts and we work directly with our clients to develop messaging that is effectively communicated across all platforms in multifaceted campaigns.

 

Need more details? Contact us

We are here to assist. Contact us by phone, email or via our Social Media channels.

 

844-423-6435

info@capitoldirect.net

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